Meet The Creator

Woman sitting on a boat's netting with scenic ocean and island background.

Hi, I’m Alyssa! I’m from the Cleveland, Ohio area, but my heart has always belonged to the beach. Growing up, I spent countless trips in Florida and Cocoa Beach, where my grandma lives, feels like my second home. With a deep love for the ocean, marine life, and all things coastal, people often tell me I radiate “Florida girl” energy.

My journey into jewelry making started when I realized I could create the coastal pieces I loved instead of just collecting them. I’ve always described my style as “coastal cutie”, and with a little encouragement from my fiancé, Derrick, I turned that into a brand.

When I’m not crafting, you’ll find me reading, lifting weights, doing pilates, or riding motorcycles (as a passenger of course!). Every piece I make is handcrafted with love, inspired by the ocean, and meant to bring a little bit of the coast wherever you are.

Illustration of a scallop shell with textured details.

Illustration of a scallop shell on a black background

Illustration of a scallop shell with a dark background.